The market for at-home beauty devices continues to deliver sensational sales, increasing at 11.5% globally in 2015 to reach nearly $2 billion at the manufacturers’ level. Growth outside of the United States, particularly in Europe and most of the markets in Asia, outpace the global growth rate. Both local players and international ones are starting to hit their stride with careful attention being given to different marketing components and new product introductions.
This presentation will introduce key growth drivers for the market, product trends and innovation and future opportunities across various skin care concerns. The presentation will touch the following points.
Evolution of the global market over the last few years
Skin care concerns per region
New products introductions and regional trends
Distribution channels per region
Competitive Landscape (marketers)
The global outlook
The presentation insights are drown upon Kline’s Beauty Devices: Global Market Analysis and Opportunities research report and database covering the vibrant market for at-home beauty devices, which nearly doubled in size since first tracked by Kline globally in 2014. The study is focusing on market size and growth, key changes in distribution, the competitive landscape, and notable new launches and product trends. The analysis covers beauty devices sold to consumers through all channels of distribution, including direct sales, mass, prestige, and professional outlets. Devices that offer the following benefits are covered:
Mr Pierre Zolghadri
Business Development Manager, Kline
Located in Kline’s Shanghai office, Pierre Zolghadri manages Kline Market Research Sales and Marketing activities throughout the Asia-Pacific region for the Consumer Products practice, which focuses on personal care and home care products sold through all channels of distribution. Working with a broad range of clients, Pierre is responsible for the marketing activities of some of Kline’s key market research programs, such as Beauty Devices, Salon Hair Care, and Professional Skin Care.
Pierre previously worked as Director of Sales and Marketing at China Economic Review. He is fluent in French, English, and Chinese (Mandarin), and has limited proficiency in Thai and Vietnamese.
He obtained his degree as a Master in Management and Marketing from the Conservatoire National des Arts et Métiers in Paris, France.
Please download form here for delegate pricing and/or to register.